About Us

Our Mission

At Influencers, our mission is simple:

to equip creators with the technology, resources, and representation to build a lasting career in the creator economy.

We believe creators represent the future of culture, and our role is to help you shape it. By building tools, offering top-tier representation, and creating brand opportunities that put creators first, we’re redefining what it means to grow a career in the digital era.

Creator collage

What We Do

Influencers is a creator-first company with three areas of focus:

Talent Representation

Hands-on management for creators ready to scale their careers. From negotiations to daily communication, we handle the details so creators can focus on creating.

Products & Technology

Tech-powered solutions that simplify the business of being a creator, from inbox management to automated payments and fan monetization.

Creator Network

Creator Network A curated roster of creators paired with top global brands to deliver campaigns that resonate, drive ROI, and shape culture.

Together, these pillars form the foundation of the blueprint for the new creator era.

Meet the Team

Behind Influencers is a dedicated team of industry veterans, strategists, managers, and creators who understand the creator experience inside and out. Our team combines influencer agency expertise with creator intuition, ensuring we advocate, support, and scale with authenticity.

James Michalak

James Michalak

CEO

James Michalak

CEO

James is the CEO of NeoReach and a 15+ year veteran of the creator economy. A former IZEA leader, he helped take the company public and build influencer programs for top global brands. He now leads NeoReach's vision, helping brands scale through data, technology, and creativity.

Brian Sorel

Brian Sorel

Chief Operating Officer

Brian Sorel

Chief Operating Officer

Brian is an experienced operator with 10+ years across media, talent, and technology. As a founding team member, he has helped scale the company from the ground up and worked with top creators and global brands on high-impact campaigns. He leads day-to-day operations, driving execution, efficiency, and growth.

Jean-Baptiste Dominguez

Jean-Baptiste Dominguez

Head of Product

Jean-Baptiste Dominguez

Head of Product

Jean-Baptiste has 10+ years of experience across consumer apps, fintech, and AI. As Co-Founder of Clash and former engineering lead at Bitcoin.com, he scaled products to millions of users and led high-impact teams. His work focuses on building and launching AI-driven products with strong execution and user experience.

Brendon McNerney

Brendon McNerney

Chief Revenue Officer

Brendon McNerney

Chief Revenue Officer

Brendon is an industry leader with 10+ years of experience across the creator ecosystem. As CEO and Co-Founder of Clash and a former Collab digital producer, he led growth across Musical.ly, Vine, Instagram, and Twitter. His work focuses on helping global brands scale high-performing influencer programs.

Steph Payas

Steph Payas

Chief Marketing Officer

Steph Payas

Chief Marketing Officer

Steph is a marketing leader with 10+ years across tech, media, and culture. She leads brand, PR, and growth, positioning NeoReach as a partner to Fortune 500 brands. Her work focuses on driving strategy, storytelling, and measurable impact for clients.

At the core,

we're more than a company —
we're a movement.
Built for creators. Powered by Influencers.